The Technology Studio has worked with MJM and it’s sister company Novaloca.com on a number of projects. Due to their successful relationship with The Technology Studio, MJM requested us to review its’ existing systems and processes with a view to increasing efficiency. It was noted that MJM were using a system which over time had become antiquated and not fit for purpose. The system allowed the entry of incorrect data incorrect and was extremely labour intensive. In addition lots of other processes such as invoicing and quoting were manual and/ or paper based and this resulted in a high level of missing information and errors.

MJM wanted an online email marketing campaign which would be tailored to each of their target audiences and the content and personalisation to reflect this. It was also important to MJM that the company executing their campaigns not only addressed standard issues including:

• highlighting possible spam triggers within the content
• having a number of white-listed IP addresses to improve delivery rates

but who continued to reassess the performance and challenge themselves to improve the results every time.

Our consultant spent some time with the MJM team analysing their processes and highlighting where things could be done differently to save time, either through the use of technology or otherwise. We proposed a new software package and the implementation of new work processes.

By implementing the improvements put forward by The Technology Studio it is estimated that MJM will save at least 40% in labour costs. This is just typical of the saving we can make for your business. Can you afford not to talk to us?